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VISU QR Ads turn scans into sessions.

Turn scans into high-intent sessions. Place a VISU QR where attention happens and unlock a clean ad + reward flow with scan reporting.

Talk to VISUSee what's included
Dynamic QR Ads
  • Real-time Analytics
  • Reward-ready Flows
  • UTM Attribution
  • Dynamic Routing

What are VISU QR Ads?

Ads that open when someone scans a QR, linking a printed spot to an action you can measure.

  • Core Features

    • Dynamic QR Codes
    • Country targeting
    • Rewards in VISU Credits
    • Real-time scan analytics and CTR
    • UTM support, source and referrer tracking

  • Why It Works

    • High intent: users choose to scan
    • Contextual: placed where decisions happen
    • Reward-driven: boosts completion rates
    • Measurable: clear offline to online bridge

How it works

From printing the QR to reading the results.

  1. Place

    Generate your campaign QR and place it on menus, posters, flyers, packaging, or screens.

  2. Trigger

    On scan, users land on a clean ad experience with your offer and optional reward.

  3. Convert & Track

    Measure scans, CTR and UTM-attributed visits. Iterate on creatives and placements.

Where QR Ads work best

Anywhere people make fast decisions with their phone in hand.

  • Restaurants & Cafés

    Menus, table displays, takeout, delivery inserts. Activate promotions and loyalty on the spot.

  • Events & Venues

    Badges, screens, posters. Direct to agendas, sponsors, and attendee perks.

  • Retail & Packaging

    On-pack QRs for tutorials, reviews, upsells, and scan-to-save experiences.

Best practices

Simple tweaks that boost scans and completions.

  • Placement & Design

    • Keep QRs at eye level or within arm's reach
    • Add a short CTA near the code
    • Ensure contrast and print quality

  • Offer & Flow

    • Make the reward immediate or crystal clear
    • Keep the landing page clean and fast
    • Use UTMs to attribute each placement

Questions about QR Ads

Quick answers to common questions.

Do I need credits to create a QR Ad?

Yes. You'll need credits to create and run campaigns. Top up anytime from your dashboard.

Can I swap offers without reprinting the QR?

Yes. Dynamic QR codes let you edit the destination without reprinting.

Can I add rewards to boost engagement?

Visitors can earn VISU Credits, paid by VISU, when they scan. Advertiser tokens, coupons or perks are not supported.

How do I measure ROI?

Track scans, CTR and UTM-attributed visits in your analytics dashboard.

Other VISU Ads formats

Each format is one part of VISU Ads.

See VISU Ads

  • Push Ads

    Direct-to-device notifications that drive immediate action.

    See Push Ads

  • Link Ads

    Advertising on VISU Link pages: banners, ad buttons, interstitials and vignettes.

    See Link Ads

  • Replay Ads

    Advertising in the Replay experience, in dedicated spaces around the clip.

    See Replay Ads

Plan your first QR Ads campaign

Tell us your goal and placement spots. We'll help pick rewards and creatives for a strong first test.

Request a demoSee all VISU Ads formats